Booty Boost is a specialised product aimed at enhancing, firming, and smoothing the buttocks. Booty Boost provides a perky bottom without the surgery, unreliable creams and chemicals, and gym-free solution.

In the fiercely competitive market of buttock enhancement products, Booty Boost stands out with its unique, safe, and seamless fabric patch.

The target audience for Booty Boost is primarily influenced by social media and media ambassadors. This product offers a convenient way to boost their confidence without the hassle of other unreliable methods. While the product caters to both genders, it particularly focuses on female customers as the primary demographic.

Booty Boost's packaging is intentionally distinct from other products in the sector, yet still meets market expectations. The colors chosen for the packaging include light peach and soft orange, deviating from the typical pink commonly used by competitors.

Additionally, Booty Boost plans to expand its product line by introducing more offerings. To ensure consistency and brand identity across the range, an "umbrella logo" has been developed. Each product type will have its own unique packaging logo under this umbrella branding.

“Your instant booty lift”

• Describes the product and its purpose.

• Packaging is clear and direct, but friendly and engaging.

• The voice of the packaging is bubbly, social, and instils confidence.

• The design is soft and feminine with the curvy female lines wrapping around half the packaging.

• The OO’s in the BOOTY and BOOST logo are bought together with a leaf and stem to mimic a peach.

• Strengthened by the peach symbol and the “just peachy” phrase.