Outpoint specialises in organising intimate and immersive group tours of leading sports infrastructure. 

Outpoint was formed in response to the growing demand for immersive and hands-on learning experiences that go beyond traditional means. Organisations are increasingly seeking opportunities to gain international exposure to cutting edge venue infrastructure, products, services and practices to keep pace with global trends.

Outpoint’s tours provide clients to engage with world leading professionals and create behind the scenes experiences like no other. Through Outpoint’s local and international network, they create opportunities that showcase leading infrastructure projects across sectors and industries, and particularly the sporting arena. 

Their tours support clients to meet industry peers and take part in valuable networking opportunities with relevant sponsors and global sports venue specialists.

The round icon with the dot point inserted echoes the round built form seen in stadiums and arenas, but also is the primary ‘O’ from Outpoint Group. The addition of the dot point demonstrates the organisation creating small personalised tours, and the ‘point’ from the name of the organisation itself. 

The wordmark is both open, friendly and round, but with the cutting angels demonstrating the unique tour format and learning from cutting edge built forms and infrastructure.

The colour palette is masculine (sports industry), but colourful for an engaging, fun, and unique experience.